Philips Meaningful Innovation; for a better Malaysia

We live in a region that is growing and changing like never before, but don’t we all share a common goal ? That is to have a better quality of life despite where we live. Can we all lead a healthier life ? or be able to live in a safer city ? Now, Philips may be able to do so, with YOUR HELP.

philips meaningful innovation

Watch this video, to get you started.

In this recent campaign “Meaningful Innovation” by Philips, they are to deliver innovations that matter, innovations that improve the quality of people’s lives in Asia Pacific. Philips aim to help build sustainable and livable living and working environments, promote healthy eating habits, active aging and personal- and childcare and establishing affordable and accessible healthcare systems and effective ways to dealing with chronic diseases. By working together, partner with individuals, communities and other stakeholders to combine insights with expertise, technology with funding, Philips can deliver meaningful innovation that make a real difference in helping people live healthier, happier and more fulfilling lives.

All they need is, your idea!

 philips meaningful innovation got idea

For a healthier home ? or for a safer city ? It is up to you.

Here’s how it would work.

philips meaningful innovation ideas

So please stop complaining about this and that and think of a feasible idea that would improve everyone’s life. Be logic ok !

Your ideas should be:

  • Realistic – it must be practical to implement.
  • Sustainable  – it should demonstrate long term viability.
  • Benefit many, not a few – the more people it benefits the better your chance of having your idea implemented.

Are you ready ??

Here’s how you can submit your idea!

First, head to

philips meaningful innovation

philips meaningful innovation 2

Choose to submit an idea for a healthier home or safer city. You can submit as many ideas that you want.

philips meaningful innovation 3


Contribute your idea! That’s my initial contribution during the launch of the campaign. I still stand by it haha

philips meaningful innovation 4


Once you submit, you will be landed in another page where the rest of the ideas are there. You can then choose to tweet and get some of your friends to also submit their ideas!

The dateline for submission is by 14th November 2013!

So get your thinking caps ON!

Also, another bonus for you!

Contribute an idea and stand a chance to win prizes worth a total of RM5,000. Awesome right? These are the awesome prizes up for grabs:

Grand Prize for Winning Idea:

5 Consolation Prizes for Shortlisted Entries:

Recently I was at the Pressroom, BSC for the launch of this campaign with other bloggers (Thanks to Tammy and The Butterfly Project for this invitation)

Apart from knowing more about the campaign, we also got to submit our idea there and then! Of course, with technology, everything is done over the smart phone or any smart devices. It was also a mini-contest where Philips would pick the top 3 ideas and be awarded with prizes!

Yours truly won 2nd prize! and the prize cannot be more apt! A Pressure Cooker! (happy die me) Ciklilyputih got herself a food processor set and Sabrina got an air purifier!


Oh hai! I’ve been wanting a pressure cooker for so so so long!!! yummmm

So, don’t wait! Got a good idea on how to make each home healthier or to have a safer city ? Submit them to now!

Join the conversations on #meaningfulinnovation on Facebook, Twitter @PhilipsMY and Instagram and visit to find out more!



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